LSLocalSalaryHub

Market Research Analysts and Marketing Specialists Salary in Panama City, FL

BLS Official DataUpdated 2025-05-31
Median Annual

$65,000

Mean: $70,540

~$50,700 est. take-home

Hourly Rate

$31.25

Based on 2,080 hrs/yr

Cost of Living

100

100 = national avg

Market Research Analysts and Marketing Specialists salary in Panama City, FL — median $65,000/year, range $47,340-$79,300

Salary Distribution

Where the median falls between the 25th and 75th percentile.

25th %

$47,340

Median

$65,000

75th %

$79,300

Median is in the 55th percentile of the typical range

Market Research Analysts and Marketing Specialists in other FL cities

Compare the same occupation across cities in FL.

About Market Research Analysts and Marketing Specialists salaries in Panama City, FL

Market Research Analysts and Marketing Specialists in Panama City, FL earn a median of $65,000 per year, based on BLS Occupational Employment and Wage Statistics data. The mean salary is $70,540, which tends to skew higher because a small number of high earners pull the average up.

Most market research analysts and marketing specialists in this area earn between $47,340 and $79,300. Where you land depends on experience, employer type, and whether you have in-demand specializations.

That works out to roughly $31.25 per hour assuming a standard 2,080-hour work year. Actual hourly pay may differ for part-time or contract roles.

Career Outlook

↑↑ 13% growthMuch faster than average (BLS 2024–2034)

13% growth. Companies can't stop spending on understanding what customers want and how they behave. The best analysts combine statistical modeling with actual marketing insight — data without context is just noise.

Worth knowing: Python or R plus experience with A/B testing and attribution modeling is the premium skill set. Tech and e-commerce companies pay the most — $120K+ for senior analysts who can own a marketing analytics function.

Frequently Asked Questions

What is the average salary for a market research analysts and marketing specialists in Panama City?

The median — where half earn more and half earn less — is $65,000. The average (mean) is $70,540, which is higher because top earners pull it up.

How much does a market research analysts and marketing specialists make per hour in Panama City?

About $31.25/hour, based on a standard 2,080-hour work year. Part-time or overtime hours will change the actual rate.

What is the salary range for market research analysts and marketing specialists in Panama City?

The middle 50% earn between $47,340 and $79,300. Below $47,340 is typically entry-level; above $79,300 usually means significant experience or specialized skills.

Salary Conversion Table

How does $65,000 per year break down across different time periods?

PeriodGrossEst. Take-Home
Yearly$65,000$50,700
Monthly$5,417$4,225
Biweekly$2,500$1,950
Weekly$1,250$975
Hourly (40h/wk)$31.25$24.38
Hourly (35h/wk)$35.71$27.86
Hourly (30h/wk)$41.67$32.5
Daily (8h)$250$195

Take-home estimates use an effective tax rate of 22%. Actual amounts vary by filing status, deductions, and state tax.

Market Research Analysts and Marketing Specialists: Highest-Paying Cities in the U.S.

Top 10 cities nationwide for market research analysts and marketing specialists, based on BLS median salary data.

Related Occupations in Panama City

Similar roles in the same field, ranked by national average salary.

Get Salary Alerts

Be the first to know when Market Research Analysts and Marketing Specialists salaries change in Panama City, FL.

Free alerts · No spam · Unsubscribe anytime